Shelfari Sucks

See below for the text of an email I sent out to all of my contacts in my gmail account. (If you are reading this, you probably got this email...). I joined Shelfari and thought I was inviting a few friends to the site. It has a feature similar to Linkedin that allows you to see all of the contacts you have already in the site. Except, when you invite those friends, you will also invite ALL of the contacts in your email box unless you catch it.

I am incredibly frustrated and also embarrassed I fell for it AND it sent to all of my email contacts. All of them. Business, friends, frenimies, Amazon.com customer service...AGHHH. How very frustrating.

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Good morning,

I apologize for the emails you may have received inviting you to join "Shelfari" from me. I received an invitation earlier this week and joined with the intent to invite a few of my friends with whom I discuss books. Instead, Shelfari invited all of my email contacts.

Shelfari offers a "friend friend" service which imports your email address book to a) determine who else of your email contacts is on Shelfari and b) help you invite those who aren't. This is similar to other networking sites, so I took them up on this. It found a couple of my friends who were signed up and I clicked on the "invite friends" button before realizing it had imported my entire gmail address book and it was sending to ANY and ALL of my email contacts.

At the time I was embarrassed and horrified. I do not appreciate random forwards or invites, I don't believe anyone does. I consoled myself thinking "No terrible harm done, one email is generally forgettable and perhaps I'll reconnect with some people."

Then yesterday, it came to my attention that a "friendly reminder" was sent on my behalf for anyone who had not signed up for the service. Shelfari began to spam on my behalf. I am personally mortified. I had no idea they would begin to spam ALL of the contacts in my email.

Therefore, I write this email as an apology and a warning. I apologize for the emails from Shelfari. It was not my intent to spam, and hopefully this will be the last email on the subject. If you do sign up for Shelfari, do not choose the "find friend" option without "deselecting all." This was a sneaky trick on Shelfari's part and I fell for it. Please google "Shelfari spam" for more information if you are interested.

Again, my apologies.

Regards,

Kimberly

FYI: To protect yourself and prevent any future Shelfari invitations, go to http://www.shelfari.com/actions/emailoptout.aspx.